Research and Thought Leadership
The value of data for media analysis
BY: JACO PIENAAR Data has become a critical element [...]
Making sense of data in communication
BY: JACO PIENAAR Every company, irrespective of size, industry, [...]
2015: The year the consumer found another way
BY: JACO PIENAAR It seems for every two steps [...]
Crisis management in the digital world
BY: JACO PIENAAR Wether you are reading about the [...]
Embracing customer service in the digital world
BY: JACO PIENAAR Customer service. Two words that strike [...]
Do we measure up?
BY: JACO PIENAAR The debate around the effectiveness of [...]
News Updates
SAFREA and PEAR collaborate to support and develop freelance Journalism in South Africa
PEAR is excited to announce its new partnership [...]
Measuring AVE of social media postings
Professional Evaluation and Research (PEAR), a South African-based media [...]
The value of data for media analysis
Data has become a critical element for the growth [...]
PEAR launches budget-friendly online aggregation service
Professional Evaluation and Research (PEAR) has unveiled an online [...]
PEAR Content launches
In a move designed to further diversify its product [...]
New online AVE methodology launched in SA
In a move designed to reflect the growing importance [...]
