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Research Findings & Thought Leadership

Research and Thought Leadership

The tricky business of broadcast monitoring

By: JACO PIENAAR The instant nature of communication has [...]

By PEAR AFRICA|2019-01-04T15:21:23+02:00July 7, 2014|Research and Thought Leadership|0 Comments

Moving from hearing to listening

BY: JACO PIENAAR Social networking has changed the way [...]

By PEAR AFRICA|2019-01-04T15:39:44+02:00May 30, 2014|Research and Thought Leadership|0 Comments

The social media response

BY: JACO PIENAAR Customer complaints are as old as [...]

By PEAR AFRICA|2019-01-04T15:42:51+02:00May 20, 2014|Research and Thought Leadership|0 Comments

The impact of media digitisation on monitoring

BY: JACO PIENAAR To misappropriate Aldous Huxley, we live [...]

By PEAR AFRICA|2019-01-04T15:46:51+02:00May 2, 2014|Research and Thought Leadership|0 Comments

Adding brand value with media monitoring

BY: JACO PIENAAR Media monitoring comes in for its [...]

By PEAR AFRICA|2019-01-04T15:49:31+02:00April 30, 2014|Research and Thought Leadership|0 Comments

Using analysis to enhance media monitoring

BY: JACO PIENAAR Imagine a world where media monitoring [...]

By PEAR AFRICA|2019-01-06T17:22:42+02:00April 3, 2014|Research and Thought Leadership|0 Comments

Embracing social media monitoring

BY: JACO PIENAAR Global research has found that 71% [...]

By PEAR AFRICA|2019-01-04T15:54:27+02:00March 25, 2014|Research and Thought Leadership|0 Comments

Media monitoring sucks

BY: JACO PIENAAR Offering a media monitoring (or clipping) [...]

By PEAR AFRICA|2019-01-04T15:28:28+02:00February 27, 2014|Research and Thought Leadership|0 Comments